Brand ambassadors are influential people with a broad (social) network who represent and talk about your brand in a positive way (what else? ;-)). When looking for a brand ambassador, we search for someone who 100% embodies the brand that he or she should represent. These people, usually bloggers, influentials and celebrities, provide credible, trustworthy promotion, visibility and creative content to a brand on their social network. This results in a high exposure rate when fans and followers of Facebook, Twitter, Instagram and/or Pinterest hear all about your brand.