Everybody LIKES a good story...

Let us SHARE yours through press & influencers! 

Public relations
/ Press releases
/ Editorial visits
/ Media monitoring
/ Influencer marketing
/ Influencer collabs
/ Press & influencer events
/ Storytelling
/ Content creation
/ Media buying
/ Brand Activation
/ Web development
/ POS
/ Graphic design

Welcome to Yapado, a boutique PR & influencer marketing agency based in Ghent.

We are a team of digitally savvy, creative PR specialists dedicated to meeting all press and influencer needs of FMCG brands — mainly active in food & drinks, beauty, outdoor & sports and kids sectors.

From Press Relations, Influencer Marketing, Press & Influencer Events, Social Media, and Media Buying to Art Direction, Website Design, and POS materials—we guide our B2C clients through every step of the communications journey.

At Yapado, we go the extra mile with a smile :-)

 

 

Our passions

Influencer Marketing
Influencer Marketing
PR
PR
Events
Events
Social media
Social media
Brand Activation
Brand Activation

Since 1992, our PR agency has had the pleasure of partnering with brands of all sizes, industries, and ambitions.

Over the years, our expertise — and our love — for has only grown stronger.

I have been absolutely blown away by the sheer passion and dedication by the Yapado team. 
They understood the brand personality straight away and were able to bring this to life in a truly kids 1st PR campaign.
Look forward to continuing working with this amazing team.

Aman Kler, International Senior Brand Manager at Ella's Kitchen

Un mot, un geste et Yapado fait le reste.

 

Julien Wathieu, Spokesman at Lidl

Professioneel. Verfrissend. Hands on. Aanstekelijk enthousiast. Dat is Yapado voor ons.
Een hele verademing om onze PR in handen van Yapado te leggen.

Elke De Munck & Katrien De Man, Fellow Workers at the Louis Widmer Marketing Department

We have been working with Yapado now for a number of years, their passion for our brands, desire to understand the message, and execution of the planned activations is second to none! 
This attitude and expertise coupled with their natural creative flair makes them a valued partner and a pleasure to work with.

Emilio Saklambanakis, Junior Account Manager at PDC Brands

Yapado is voor ons dé influencer van de influencers

Christophe Janssens, Head of Marketing Division Food CBG

Heel leuk team om mee samen te werken, altijd gemotiveerd en gedreven om creatieve oplossingen te vinden voor onze merken. Yapado staat zelf ook 100% achter onze boodschap en dat merk je. 
We haalden al heel mooie resultaten met PR campagnes voor Label5, RDV en Porto Cruz en ik ben er zeker van dat ze nog heel wat in petto hebben voor de toekomst.

Lore Allaert, Junior Brand Manager at P. Bruggeman

Samenwerken met het team van Yapado betekent niet alleen succesvolle resultaten, maar ook fijne brainstorm sessies en campagnes waarbij je als merk 100% betrokken wordt. 
Met een simpele briefing weet het team al de juiste strategie te koppelen aan jouw wensen, en dankzij het uitgebreide netwerk van het bureau past er bij ieder product wel een juiste influencer/end-user.

Martine Polderman, Marketing Manager at TCK Sports Group

Voor Yapado is geen uitdaging te groot. Van Fairtrade chocolade tot zonnesprays, elke keer opnieuw slagen ze er glansrijk in om onze producten om te toveren tot een leuke en originele zending. 
Door de van A tot Z-begeleiding en interessante tips en tricks, is elke campagne met Yapado een feestje!

Amber Van den Bossche, Junior All-Round Communication Employee at Lidl

Cases

YAPADO Press Days
YAPADO Press Days
Press & Influencer Event
YAPADO Press Days
Press & Influencer Event
DR. OETKER Launch Pizza Suprema
DR. OETKER Launch Pizza Suprema
Influencer Marketing
DR. OETKER Launch Pizza Suprema
Influencer Marketing
ELVEA Brand Ambassadors
ELVEA Brand Ambassadors
Influencer Marketing
ELVEA Brand Ambassadors
Influencer Marketing
KIDIBUL 30Y
KIDIBUL 30Y
Press & Influencer Event
KIDIBUL 30Y
Press & Influencer Event

Our values

Think outside the box
Think outside the box

Play outside the lines.

Think green & fuchsia
Think green & fuchsia

We strive to minimize our impact on the environment.

All for one
All for one

Alone we can do so little, together we can succeed.

Democracy of ideas
Democracy of ideas

Great ideas can come from anyone, anywhere, at any time.

Excellence on top
Excellence on top

‘Good enough’ is never enough.

Have FUN
Have FUN

When joy leads the way at work, results always follow.

Flex to the max
Flex to the max

Excellence in action, accountability in results.



 

Work hard, play hard
Work hard, play hard

Always with warmth, transparency, dignity, and respect.